Cookies Policy

1. Introduction

This Cookie Policy explains how Woolly Mammoth Ltd ("Woolly Mammoth", "we", "our" or "us") uses cookies and similar technologies when you visit www.woolly‑mammoth.io (the "Site"). It should be read together with our Privacy Notice, which describes how we collect and use personal data more generally.

We are registered in England and Wales under company number 14012740 and have our registered office at 26 Boundary Street, London E2 7JE. For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations 2003 (PECR), we are the data controller for any personal data obtained via cookies on the Site.

If you have any questions about this policy or our cookie practices, please email info@woolly‑mammoth.co.uk

2. What are cookies and similar technologies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. A cookie may contain the name of the website, a unique identifier and the cookie’s expiry date.
Local storage and session storage are browser‑based technologies that allow websites to store information on your device in a similar way to cookies.
Pixels, tags or web beacons are small pieces of code that can load when you visit a website or open an email. They allow websites to recognise whether a user has visited a particular page.

Throughout this policy we use the term cookies to refer to all of these technologies.

3. Why do we use cookies?

We use cookies to:

Make the Site work and keep it secure.
Remember your preferences, such as language and cookie choices.
Understand how visitors use the Site so we can improve its performance.
Show you adverts that are relevant to your interests.

4. Legal basis

Under PECR we must obtain your consent before setting any cookies that are not strictly necessary to provide a service you have requested. Where a cookie processes personal data, our legal bases under UK GDPR are either:

Consent (Article 6(1)(a)).
Legitimate interests (Article 6(1)(f)), for cookies that are strictly necessary.

5. Cookies we use

We group the cookies on the Site into five categories:

Strictly necessary: First‑party cookies like wm_session and AWSALB keep the Site secure, balance server traffic and remember items such as log‑in tokens. They expire at the end of your session or, at most, within one year.
Functional: Cookies such as cookie_consent and locale store your language choice and whether you’ve dismissed the cookie banner. They remain on your device for around six months.
Analytics: Third‑party cookies from Google Analytics (_ga, _gid, _gat) collect anonymised statistics about how visitors use the Site, helping us improve performance. Lifespans range from 24 hours to two years.
Advertising: Meta and Google set cookies like _fbp, IDE and test_cookie so we can show you relevant adverts and measure campaign effectiveness. They typically last between three months and one year.
Social media: LinkedIn cookies (bcookie, lidc) enable social‑sharing features and recognise you if you use LinkedIn to log in. They may stay on your device for up to two years.

Third‑party services

We use certain trusted partners who may set cookies through our Site:

Google Analytics and Google Ads (Google LLC and Google Ireland Ltd).
Meta Pixel (Meta Platforms Ireland Ltd).
LinkedIn Insight Tag (LinkedIn Ireland Unlimited Company).
Cloudflare (Cloudflare Inc) for security and content delivery.
Stripe (Stripe Payments Europe, Ltd) for payment processing.

These third parties have their own privacy policies which we encourage you to review.

We use certain trusted partners who may set cookies through our Site:

Google Analytics and Google Ads (Google LLC and Google Ireland Ltd).
Meta Pixel (Meta Platforms Ireland Ltd).
LinkedIn Insight Tag (LinkedIn Ireland Unlimited Company).
Cloudflare (Cloudflare Inc) for security and content delivery.
Stripe (Stripe Payments Europe, Ltd) for payment processing.

These third parties have their own privacy policies which we encourage you to review.

6. Managing and disabling cookies

6.1 Cookie banner

On your first visit you will see a banner explaining our use of cookies. You may:

Accept all cookies.
Reject non‑essential cookies.
Customise your settings. You can toggle each category on or off (except strictly necessary cookies).

Your preference will be saved in a functional cookie for six months, after which we will ask again.

6.2 Cookie settings link

You can change your preferences at any time by clicking "Cookie Settings" in the Site footer.

6.3 Browser controls

Most browsers allow you to see what cookies are stored on your device and delete them. You can also configure your browser to block all or some cookies. If you block strictly necessary cookies, parts of the Site may not work properly.

Guides are available at www.allaboutcookies.org and www.aboutcookies.org.

6.4 Analytics opt‑out

To opt out of Google Analytics on all sites, you can install the Google Analytics opt‑out browser add‑on available at https://tools.google.com/dlpage/gaoptout.

7. International transfers

Some of our third‑party providers are based outside the United Kingdom. Where data is transferred internationally, we rely on approved mechanisms such as adequacy regulations or Standard Contractual Clauses supplemented by the UK Addendum.

8. Your rights

Subject to certain conditions, you have rights under UK GDPR in relation to your personal data, including the right to:

Withdraw your consent at any time.
Request access to your personal data.
Request correction or deletion of your data.
Object to or restrict processing.
Lodge a complaint with the Information Commissioner’s Office (ICO).

For full details of these rights and how to exercise them, please refer to our Privacy Notice.

9. Changes to this policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation or our practices. When we do, we will update the "Last updated" date. If the changes are significant, we will display a prominent notice on the Site

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